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Business moves at light speed today, requiring that every company continuously reexamine direction, strategies, suppliers, partners-literally every variable and relationship that might lead to complacency. The intensified search for competitive advantage may mean that some of your best customers pick up and leave without you ever knowing that there was a problem. How well can you react to-and even predict-ever-shifting customer needs and competitor moves?

Infuse your organization with new levels of customer intelligence using Microsoft Dynamics CRM version 3.0, an all-new customer relationship management (CRM) system that gives every customer-facing employee the information they need to truly impress customers. With Microsoft CRM, you can create a centralized repository of customer data that sits neatly alongside Microsoft Office and Microsoft Office Outlook-the applications your employees probably use every day. From Outlook, employees access Microsoft CRM sales, marketing, and customer service modules to make sales decisions, market products, solve problems, and get strategic views of the business. It's CRM that works-and works very well-because it works the way your users already do, works the way your business already does, and works the way technology should.

Microsoft CRM can give your employees direct access to customer information through Microsoft Outlook, enabling access to the information they need when they need it, in the office or on the road. Microsoft CRM lets you work the way you want to work with features such as:

Tight integration with Microsoft Office and Outlook, allowing employees to easily pull information from Microsoft CRM into Office applications such as Microsoft Excel spreadsheet software and Word.

Quick and easy access to your data through context-sensitive information for populating forms or taking next steps without changing screens.

Customized workspaces that allow users to create, save, and reuse favorite views of customer data without the distraction of unneeded information.

Service Calendar that allows service schedulers and dispatchers to schedule activities by resource, time, or service.

Powerful reporting and analysis tools that make it easy to identify opportunities and problems at a glance.

Great mobile support that allows field workers to get instant access to customer data from any personal digital assistant (PDA), laptop, or browser.

How can Zycom help you to better understand the benefits derived from Microsoft CRM. It's easy, we use it too.

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